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Camel Cigarettes

Camel Cigarettes Ultra Lights Genuine Taste Ultra Low Tar 100s


Cigarette Brands Facts: Popular, Online, Discount

The list of countries, where Camel cigarette brand is the most popular (in alphabetical order): Australia, Austria, Argentina, Belgium, Brazil, Bulgaria, Canada, Chile, China, Czech, Denmark, Dominican Republic, Finland, France, Germany, Greece, Honduras, Hungary, India, Ireland, Israel, Italy, Japan, Lithuania, Malaysia, Mexico, Moldova, Netherlands or Holland, Norway, Poland, Portugal, Roumania, Russia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Ukraine, United Kingdom or England or UK, United States of America or USA or U.S. The brand is popular in most countries of the world!

Camel cigarettes are manufactured in following countries: Argentina, Brazil, Finland, Germany, Italy, Japan, Sweden, Switzerland, UK, USA.

Best Cigarette Pictures and Tobacco Ads

Camel Cigarettes. Advertising in 1958

Camel Cigarettes. Advertising in 1958

Cigs and Tobacco History

Camel Filter

Excerpts from Annual Marketing Plans 1976

 

CAMEL GT SERIES - ?????6
STRATEGY
1. Increase franchise among road race enthusiasts, with primary focus on males aged 18-34, through the continued development and strengthening of the image/ association between the Brand and the sport.
2. Decrease the Brand's contribution to individual race purses (from 25% to 10%) while redirecting a majority of these monies to the Driver Point Fund.
TACTICS
1. The Series
a. Sponsor 12 races with an additional 7 races being classified as "unsponsored" (but still being part of the CAMEL GT Challenge Series) for a total of 1$ races.
b. Decrease CAMEL FILTER?????S 19 76 contribution to sponsored race purses from 25% to 10%. The Brand plans to make no purse contribution in 19 77 and continuing years.
c. Increase the CAMEL GT Driver Point Fund from $35,000 to $60,000.
d. Continue to strive for sponsored races at major race tracks throughout the United States.
2. At the Track
a. Saturate tracks with banners and posters.
b. Assure adequate CAMEL FILTER and exclusive RJR product availability.
c. Obtain continuous brand/series identification over the public address system during the entire race weekend.
d. Place a CAMEL GT ad on program back covers.
e. Have Miss CAMEL participate in all ceremonies, along with hosting members of the press and VIP's.
f. Provide CAMEL GT patches and decals to all drivers for their uniforms and automobiles.
g. Provide CAMEL GT T-Shirts to ticket takers and concession personnel.
h. Increase the number of permanent CAMEL FILTER "paints"/ advertising at the GT tracks.
i. Offer CAMEL GT decals with a one-pack purchase at the tracks on race day.
3. Local Outreach
a. Schedule B & W 600 line newspaper ads within a 100 mile radius of the track providing approximately 60% household coverage (two insertions for sponsored races, one insertion for unsponsored races).
b. Field Sales will place posters and banners in the area surrounding and feeding the tracks.
c. Schedule the CAMEL GT show cars at shopping centers prior to the races. Show car drivers will promote CAMEL FILTER and the upcoming races.
d. Special Events Team will coordinate pre-race press conferences, PR releases, special promotions with local race promoters.
National Outreach
a. Schedule a CAMEL GT race announcement insertion in AUTOWEEK and NATIONAL SPEED SPORT NEWS prior to each sponsored race.
b. Schedule a P4C ad in the major car/racing books during January announcing the ?????6 CAMEL GT racing schedule.
c. Continue to expand the items/distribution of CAMEL GT racing premium items.
d. Make available to sports car and related clubs the CAMEL GT Challenge racing film for informational/promotional purposes.
e. Schedule the CAMEL GT "Mini-Book" as an insert in AUTOWEEK at the start of the ?????6 race season. Also, distribute the book at tracks and where the GT car is shown.


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