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Camel Cigarettes

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The list of countries, where Camel cigarette brand is the most popular (in alphabetical order): Australia, Austria, Argentina, Belgium, Brazil, Bulgaria, Canada, Chile, China, Czech, Denmark, Dominican Republic, Finland, France, Germany, Greece, Honduras, Hungary, India, Ireland, Israel, Italy, Japan, Lithuania, Malaysia, Mexico, Moldova, Netherlands or Holland, Norway, Poland, Portugal, Roumania, Russia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Ukraine, United Kingdom or England or UK, United States of America or USA or U.S. The brand is popular in most countries of the world!

Camel cigarettes are manufactured in following countries: Argentina, Brazil, Finland, Germany, Italy, Japan, Sweden, Switzerland, UK, USA.

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Camel Cigarettes. Advertising in 1980

Camel Cigarettes. Advertising in 1980

Cigs and Tobacco History

Camel Filter

Excerpts from Annual Marketing Plans 1976

 

?????6 CAMEL GT Budget
Attached is the proposed ?????6 budget. To aid in the presentation, the following information is submitted for explanation of each category:
Purse/Point Fund - Reflects decrease to 10% of sponsored race purses, and an increase from $35,000 to $60,000 for the CAMEL GT Challenge Series Championship Point Fund. This increase is necessary to insure the continued growth of the series.
Show Car/Personnel ????? One driver, full-time for 40 weeks, one driver part-time for 12 weeks.
Salary (for both)???????????????????????????????? $15,000
Expenses (for both)???????????????????? $15,000
Vehicle(s) (Paint & Repair)???? $5,000
Building & Painting ????? Commitments at various tracks for permanent full-time brand exposure/identity. Includes construction of large CF packs, painting, signs, all designed to increase brand exposure and sales at track. Also, large over-size CAMEL GT decals for drivers* tow vehicles. Flags, banners, and pennants for use "on track" included.
Miss CAMEL ????? Approximately 50 working days @ $95/day. Approximately 18 airline tickets @ $200/trip. Approximately $2,000 for expenses.
Salary???????????? $4,750
Travel???????????? $3,600
Expenses???????? $2,000
Merchandising Items ????? Premium items used by CAMEL GT Team as gifts to media, VIP's, Sales Force, IMSA drivers, and track officials.
Estimated cost ????? $5,000.
Events Promotion ????? Includes all printed material used as handouts, ????? ticket flyers, postcards, decals, etc. ????? also patches, hats, car decals used by IMSA drivers. Promotional films and material also included in this category. Gratis cigarettes charged to this code. Uniforms for team and Miss CAMEL included.
Press Functions ????? All dealings with media, track PA announcers, industry PR etc. included. All press conferences, luncheons at tracks also included.
Photography, press books, letterhead and envelopes are added to this code.
Public Relations ????? All VIP and Sales Force functions; including suites at the tracks, tickets, credentials etc., are charged to this code.
Banquets, such as awards pay-offs, are charged to PR. All trophies, medallions, and awards are included.
Reserve ????? This amount will be used to purchase a tow vehicle for the CAMEL GT Show/pace car.


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