Popular cigarette ad: "every inch a lady"
and "high performance ultra light cigarette"
MorningCigarette.com

Peter Jackson Cigarettes

Peter Jackson Cigarettes Fine Flavour

Australia

Tobacco Cigs Brand Marketing News

Cigarette and Tobacco:
Questions - Answers

Excerpts from General Information Reference Manual
Consumer Information Center
Brown & Williamson Tobacco Corporation,
1996

MINORS

"What is your position on youths and smoking?"

Brown & Williamson supports an industry program to discourage cigarette smoking by persons under 21. We adhere to strict guidelines and do not provide materials or information to anyone under the age of 21.

When is it appropriate to offer a minor 18 to 20 years nf aoe a check?

INSTRUCTIONS ONLY: Any time you believe the minor's alleged product defect complaint was legitimate and he/she will not be satisfied without a refund.

"Is the OVER 21 RULE realistic when most states allow those 18 and older to purchase cigarettes?''

It is our company policy to keep smoking an adult practice of those 21 and older. In addition, we do not market our products to those under 21.

(If they request our written policy, Corporate Communications can provide it. Please print a screen for Becky.)

AS A GENERAL RULE, MINORS ARE NOT TO BE GIVEN ANY INFORMATION. HOWEVER, IF A MINOR REQUESTS GENERAL CORPORATE INFORMATION, i.e.. THE INFORMATION ON THE CORPORATE FACT SHEET. WE MAY ANSWER THOSE QUESTIONS OR SEND THE FACT SHEET.

 

PAPERS (Papers - What are they made of?)

"What are your papers (BUGLER and cigt.) made of?"

Brown & Williamson's cigarette papers are made from all-natural plant fibers.

(If asked directly, you may say, "Our papers are not made with rice paper or synthetic fibers. ")

 

SMOKERS' RIGHTS/GOVT. INTERVENTION-COMP.

"Isn't it an infringement of my rights as a US citizen to RESTRICT MY SMOKING to a room or to outside?''

Employers, cities, and other public places have the right to set their own rules about smoking. However, Brown & Williamson believes the answer lies in accommodation. An environment where smokers and non-smokers have mutual respect for each other's choices is the ideal situation. We certainly encourage you to get involved in the debate and express your views to your elected officials. In addition, you may want to contact the National Smokers Alliance to receive more information about smokers' rights and accommodation programs.

"Do we have LOBBYISTS?"/"What is the industry doing to help?"

Like most large businesses, Brown & Williamson communicates directly with elected officials and retains registered professionals to talk with legislators about tobacco industry issues. Public officials rely upon input from constituents and others to provide them with information necessary to have a complete and balanced picture of the issues involved.

"Does Brown & Williamson CONTRIBUTE MONEY to public official? Who do you endorse?"

Brown & Williamson does not contribute money to public officials. EMPAC, a political action committee funded by a group of Brown & Williamson employees contributes money to candidates and endorses issues that Brown & Williamson's EMPAC believes to represent the best interest of the tobacco industry and tobacco consumers.


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