Popular cigarette ad: "every inch a lady"
and "high performance ultra light cigarette"
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Kool Cigarettes

Kool Cigarettes Super Lights

USA

Cigarette Brands Facts: Popular, Online, Discount

The list of countries, where Kool cigarette brand is the most popular (in alphabetical order): Belgium, Canada, France, Germany, Holland, Japan, United Kingdom or UK, United States of America or USA or U.S.
Kool cigarettes are manufactured in following countries: Belgium, Canada, France, Japan, USA.

Best Cigarette Pictures and Tobacco Ads

Kool  Cigarettes. Advertising in 1969

Kool  Cigarettes. Advertising in 1969

Tobacco Cigs Brand Marketing News

Rationale for the Kool Super Lights introduction

Brown & Williamson give the reasoning behind the Kool Super Lights introduction under three headings:
1.Offensive Strategy
The growth of the '"ni-fi" sector, coupled with the comparative underdevelop ment of the menthol sub-sector, will enable Kool Super Lights to achieve significant incremental business for B&W because:
(a) The Kool name gives to the product a credible assurance of quality, status and established menthol reputation.
(b) Product research indicates that the cigarette successfully delivers satisfaction and balanced menthol flavor (2 key problems with current low "tar" entries).
(c) The single-figure "tar" delivery is lower than that of chief competitors, and in keeping with market trends. In addition, the extra long version pioneers substantially lower "tar" figures in comparison with competition, whose deliveries are some 25 percent higher.
2. Defensive Strategy
Kool King Size is continuing to decline at a rate of some 5 percent per year, nearly 90 percent of the switching losses going to "hi-fi" brands. By marketing a 9mg 'tar" version B&W will provide a viable alternative to these smokers.
3. Revitalising the Kool brand
As a long-established full-flavour brand, Kool suffers from a lack of current interest and an apparent lack of relevance in the current market situation of a trend towards "milder" products. By presenting Kool in a new, interesting and relevant context, Kool Super Lights advertising may increase consumer interest and create improved attitudes towards the brand as a whole.

1977

Like and Popular

Cigarettes Brand

Bond Street

Camel

Chesterfield

Davidoff

Glamour

Kent

L&M (L and M)

LD Liggett-Ducat

Lucky Strike

Marlboro

More

Muratti

Pall Mall

Parliament

Salem

Sobranie

Virginia Slims

Winston

555

All Natural Native

Benson & Hedges

Black Devil

Business Club

Capri

Captain Black Little Cigars

Doral

Dreams

Du Maurier

Dunhill

Embassy

Gauloises

Gitanes

Herbal cigarettes

Honeyrose

John Player

Kool

Lark

Longbeach

Mild Seven

Nat Sherman

Natural American Spirit

Newport

Peter Jackson

Peter Stuyvesant

Player's

Players

Rothmans

Seneca

Silk Cut

The Companies | British American Tobacco

The Companies | Philip Morris

The Companies | Rothmans

Viceroy

Vogue

West

World cigarette market

World | Lights Cigarettes

Black Devil, Camel, Dreams, John Player, Marlboro and Nat Sherman is popular in most countries of the world! Captain Black little cigars
Black Devil cigarettes
Dreams cigarettes online
Peter Jackson cigarettes
John Player cigarettes
Nat Sherman cigarettes online
All Natural Native cigarettes

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