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World cigarette market Cigarettes

06 British American Tobacco - Regional Summary


Cigarette Brands Facts: Popular, Online, Discount

Billions

1992

1993

1994

1995

1996

Change 95/96

CAGR 92/96

America Pacific

75

68

72

107

105

-12%

+8.8%

Amesca

147

135

138

160

178

+11.1%

+4.9%

Asia Pacific

75

72

82

84

91

+7.3%

+5.0%

Europe

94

91

98

119

120

+1.0%

+6.3%

- W. Europe

70

62

63

62

62

-0.3%

-3.0%

- E. Europe

24

29

35

57

58

+2.3%

+24.7%

Latin America & Carib.

164

156

152

173

174

+0.6%

+1.5%

Canada

26

26

31

31

32

+3.6%

+5.3%

Total BAT

581

548

573

674

700

+3.8%

+4.8%

Of Which:

USA

61

51

56

87

83

-4.0%

+8.0%

International

520

497

517

587

617

+5.0%

+4.4%

World share %

11.0%

10.4%

10.7%

12.4%

12.8%

 

 

????? British American Tobacco's share of die world market increased to 12.8% in 1996 with volume up by 3.8% to 700 bn. Tobacco profits increased by 5% to ???1634 mn.

????? The volume gap between Philip Morris and British American Tobacco widened to 191 bn in 1996. Within the top 25 markets in the world (shown on page 3) are six in which British American Tobacco currently has little or no presence - Turkey, Italy, the Philippines, UK, Egypt and Mexico. Philip Morris's 1996 sales in these six markets totalled more than l20 bn i.e. 63% of the gap between Philip Morris and British American Tobacco.

????? Amesca became British American Tobacco's largest volume region in 1996.

????? Among British American Tobacco's top 20 markets, 12 markets grew share in 1996, 7 lost share and one market was fiat Greatest share gain was in Poland (+5.8 share points); Greatest share loss was in Hungary (-4.7 share points).


Excerpts from The World cigarette market, British American Tobacco, 1997


Like and Popular

Cigarettes Brand

Bond Street

Camel

Chesterfield

Davidoff

Glamour

Kent

L&M (L and M)

LD Liggett-Ducat

Lucky Strike

Marlboro

More

Muratti

Pall Mall

Parliament

Salem

Sobranie

Virginia Slims

Winston

555

All Natural Native

Benson & Hedges

Black Devil

Business Club

Capri

Captain Black Little Cigars

Doral

Dreams

Du Maurier

Dunhill

Embassy

Gauloises

Gitanes

Herbal cigarettes

Honeyrose

John Player

Kool

Lark

Longbeach

Mild Seven

Nat Sherman

Natural American Spirit

Newport

Peter Jackson

Peter Stuyvesant

Player's

Players

Rothmans

Seneca

Silk Cut

The Companies | British American Tobacco

The Companies | Philip Morris

The Companies | Rothmans

Viceroy

Vogue

West

World cigarette market

World | Lights Cigarettes

Black Devil, Camel, Dreams, John Player, Marlboro and Nat Sherman is popular in most countries of the world! Captain Black little cigars
Black Devil cigarettes
Dreams cigarettes online
Peter Jackson cigarettes
John Player cigarettes
Nat Sherman cigarettes online
All Natural Native cigarettes

5