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World cigarette market Cigarettes

15 Philip Morris - Key Regional & Local Brands (Excluding USA)


Cigarette Brands Facts: Popular, Online, Discount

Billions

1992

1993

1994

1995

1996

CHANGE 95/96

CAGR 92/96

Red&White

7.6

9.2

10.2

11.1

12.0

+8.0%

+12.1%

Diana

5.0

6.2

7.8

9.1

10.3

+132%

+19.8%

Klubowe

-

-

-

-

9.6

+

+

Caro

-

-

-

-

9.0

+

+

Dallas

-

3.1

9.6

7.3

6.9

-5.4%

+

K2

1.1

1.0

0.9

2.8

6.9

++

+58.3%

F6

7.1

7.1

7.0

6.7

6.5

-2.9%

-2.2%

Four Square

7.1

7.1

7.0

6.7

6.5

-3.0%

-2.1%

Delicados

4.3

4.6

4.7

4.7

5.0

+6.4%

+3.8%

Start

-

5.3

5.3

5.1

4.8

-6.0%

+

Petra

-

5.3

5.5

5.2

4.8

-7.5%

+

Peter Jackson

4.5

4.5

4.5

4.5

4.7

+4.3%

+1.1%

Longbeach

5.0

4.8

4.7

4.9

4.4

-10.1%

-3.1%

Popularne

-

-

-

-

4.3

+

+

Next

-

1.1

4.3

4.0

3.8

-5.0%

+

Muratti

4.0

3.9

3.6

3.4

3.3

-2.9%

-4.7%

National Brands

???éČ?? Red & White was up in India, Azerbaijan and Saudi Arabia (where sales tripled in 1996 resulting in a market share of 2%).

???éČ?? Diana is the third largest brand in Italy with a share of 11.5%. Diana Special Mild showed strong growth with sales up by 21% in 1996.

???éČ?? K2's sales rose in Pakistan (where share increased to 14.1% in 1996, from 6.5% in 1995) and Bangladesh.

???éČ?? Klabowe, Caro and Poputarne were added to PMI's portfolio through the acquisition of ZPT Poland.


Excerpts from The World cigarette market, British American Tobacco, 1997


Like and Popular

Cigarettes Brand

Bond Street

Camel

Chesterfield

Davidoff

Glamour

Kent

L&M (L and M)

LD Liggett-Ducat

Lucky Strike

Marlboro

More

Muratti

Pall Mall

Parliament

Salem

Sobranie

Virginia Slims

Winston

555

All Natural Native

Benson & Hedges

Black Devil

Business Club

Capri

Captain Black Little Cigars

Doral

Dreams

Du Maurier

Dunhill

Embassy

Gauloises

Gitanes

Herbal cigarettes

Honeyrose

John Player

Kool

Lark

Longbeach

Mild Seven

Nat Sherman

Natural American Spirit

Newport

Peter Jackson

Peter Stuyvesant

Player's

Players

Rothmans

Seneca

Silk Cut

The Companies | British American Tobacco

The Companies | Philip Morris

The Companies | Rothmans

Viceroy

Vogue

West

World cigarette market

World | Lights Cigarettes

Black Devil, Camel, Dreams, John Player, Marlboro and Nat Sherman is popular in most countries of the world! Captain Black little cigars
Black Devil cigarettes
Dreams cigarettes online
Peter Jackson cigarettes
John Player cigarettes
Nat Sherman cigarettes online
All Natural Native cigarettes

5